To build relationships online, you need a blog and you need a Twitter account. A blog is like your home. It’s where you talk about things that interest you. It’s where people can learn more about you. And it’s how people keep up to date with what’s new in your life.
If your blog is home, Twitter is like happy hour. Imagine walking into a bar and seeing a room full of people. Everyone is standing in groups of three or four people, chatting back and forth. Now imagine that you have a remote control that can pause all of those conversations. That’s what Twitter does. Twitter allows you to dive in and out of each one of those small conversations. You can jump in, share your perspective, and build a relationship with someone new… all without going through that awkward process of introducing yourself.
Traditional social networks are for maintaining relationships. Blogs and Twitter are for building new ones.
Now I know why twitter is better when you are a little drunk.