Tuesday, January 19, 2010

Mr Eugenides: Kiwi bansturbation

The risque Air New Zealand campaign, shows a so-called cougar "starving itself on sparse vegetation during the day then hunting large slabs of meat at night" by stalking a young man at a bar. Despite the man's attempts to ward off the woman's advances, the cougar has "not tasted fresh meat for days" and drags her prey to an inner-city flat often forcing them to listen to "Enya or the Eurythmics".
The term "Cougar" has been coined for sexually aggressive older women on the hunt for younger men, with actress Courteney Cox recently starring in TV comedy "Cougar Town".
But rape prevention charities and women's rights groups have branded the online campaign offensive and sexist.
New Zealand's Rape Prevention Education said it was appalling, disgusting and degrading.
"We have also had complaints from male survivors who have been raped by women and they are very distressed that their situation is being laughed at and made out to be humorous," said director Kim McGregor.
So whachathink?


James Higham said...

Hey, this is one to write about. It's an interesting recent phenomenon.

Anonymous said...

I think its pretty horrible...